Coco (Bertram Mills Circus) - Kelloggs Corn Flakes Masks of Famous Clowns (1955) - backside (UK)

This cut-out mask was issued on the back of Kellogg’s Corn Flakes boxes in 1955 as part of the “Masks of Famous Clowns” promotion. It features the famous clown Coco, a beloved performer from the legendary Bertram Mills Circus, which was one of the premier circuses in Britain throughout the mid-20th century.

The Bertram Mills Circus, founded in 1920, became a household name across the UK, renowned for its Christmas shows at London’s Olympia and its international roster of star performers. Coco the Clown, with his distinctive white face, red nose, and exaggerated features, became a cultural icon and a central figure in British circus entertainment. These Kellogg’s masks captured that magic, allowing children to step into the shoes of their circus heroes right at the breakfast table.

Origin: Kellogg’s Corn Flakes, UK-exclusive promotion

Year: 1955

Performer: Coco, Bertram Mills Circus

Format: Back-panel cutout mask

Size: Approx. 8 x 10 inches

Condition: Vintage original, uncut, strong colors