Mammy Lou - Kelloggs Corn Flakes False Faces mask (1953) - backside (UK)
Issued in the United Kingdom in 1953, Mammy Lou was part of Kellogg’s short-lived False Faces series. Printed on the backs of Corn Flakes boxes, these cut-out masks were meant to provide children with playful disguises at the breakfast table.
Today, this mask stands as both a rare advertising collectible and a reflection of the mid-century culture that produced it. While once marketed as lighthearted fun, it also embodies the outdated racial caricatures of its time—making it an important, if uncomfortable, piece of social history. Collectors of vintage cereal promotions, advertising ephemera, and paper masks recognize the scarcity of UK-exclusive issues like this one.
Measures approximately 8.5" x 11". Bright colors remain vivid, with expected age wear.