Western Set (Watch and Badge) mask (1950s) - Unopened original package (Japan)
This rare “Every Boy’s Delight” Western set comes complete with a die-cut cowboy mask, sheriff’s badge, and toy watch with movable hands. Produced in postwar Japan during the 1950s, these novelty sets were inexpensive imports sold through dime stores and variety shops at the height of America’s cowboy craze.
Television programs like The Lone Ranger and Hopalong Cassidy fueled a national obsession with Western heroes, and toy manufacturers quickly responded with affordable, mass-produced costume items. This set captures that moment in time—giving children an instant way to step into the boots of their favorite screen cowboys.
Date: 1950s
Origin: Made in Japan, postwar import novelty
Contents: Cowboy mask, toy sheriff’s badge, toy watch with movable hands
Size: 6.5 x 9 inches (package)
Rarity: Unopened examples are scarce; packaging adds significant historical and collector value.