Kongo Bongo - Kelloggs Corn Flakes mask (1953) - backside
Original vintage cut-out mask known as “Kongo Bongo,” issued on the back panel of a 1953 Kellogg’s Corn Flakes box. Measures approx. 7.5" × 12".
Kellogg’s Corn Flakes ran a special promotion in 1953 featuring a series of cut-out character masks printed directly on cereal boxes. Children could cut, punch, and wear them — a simple but highly effective way to make breakfast fun. “Kongo Bongo,” designed as a fierce gorilla face, is among the most dramatic of the set, with wide yellow eyes, bared teeth, and bold colors that captured the adventure and jungle themes popular in 1950s comics and film.
Most of these masks were cut up and worn by children, often discarded soon after. That makes intact, uncut panels like this scarce survivors — a window into Kellogg’s mid-century advertising when packaging doubled as both product and plaything.
Historical Significance:
Issued by Kellogg’s Corn Flakes in 1953.
Part of the same series that included Demon Dan, Cackler the Witch, and Hawk Eye.
Reflects the era’s fascination with exotic adventure and “jungle thrill” themes.
Rare to find in complete, uncut condition.